FEATURE: Hello, Philadelphia! Live Aid at Forty

FEATURE:

 

 

Hello, Philadelphia!

 

Live Aid at Forty

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EVEN if some feel that…

PHOTO CREDIT: Trinity Mirror/Mirrorpix/Alamy Stock Photo

Live Aid has a complicated or corrosive legacy, one cannot deny that it was hugely important in raising money and awareness. In terms of it as this global concert, it is one of the most notable and incredible events in music history. As 13th July marks forty years since Live Aid was held, I wanted to look inside the concerts. The shows were held at Wembley Stadium in London and the John F. Kennedy Stadium in Philadelphia. Organised by Bob Geldof and Midge Ure to raise funds for famine relief in Africa, specifically Ethiopia. It is amazing that over one and a half billion people watched the sixteen-hour concert broadcast worldwide. The concert raised over £110 million. A Live Aid musical, Just for One Day, hit the London stage but gained some mixed reviews. I know that the BBC is celebrating and spotlighting Live Aid at forty:

This July, BBC Two and Radio 2 will mark the 40th anniversary of Live Aid, which took place on Saturday 13th July 1985.

BBC Two and BBC iPlayer broadcasts Live Aid at 40, which reveals the behind-the-scenes story of the 1985 concert that brought the idea of charity to a new generation. Exclusive interviews include iconic figures such as Bob Geldof, Bono and Sting - along with US President George Bush, President Obasanjo of Nigeria and Birhan Woldu, the woman who as a dying child, became the abiding image of the Wembley concert and the famine.

Celebrating the 40th anniversary of Live Aid, the landmark 1985 concert that reshaped global aid, Brook Lapping, a Zinc Media label, announces its latest documentary series in association with Ronachan Films. A coproduction between the BBC and CNN Originals, Live Aid at 40 delves deep into the complex, sometimes controversial, stories behind this historic event and its legacy, in Britain, in the US, in Ethiopia and Africa as a whole.

The series weaves the back room stories of two gangs of musicians, from the UK and the US with the political stories that both inspired them and brought them to a worldwide audience. Featuring exclusive interviews with iconic figures such as Bob Geldof, Bono, Sting and Midge Ure, the series chronicles how musical legends from both countries mobilised billions worldwide: first to answer a famine in Ethiopia, and later inspiring global leaders like George Bush and Tony Blair to begin to address the true causes of global poverty. Live Aid forever altered the perception of charity and humanitarian efforts. Starting from small donations, to the donations of thousands of pounds, the story ends in billions of government aid.

Archive of the performances and back stage of the record and the concert feature Paula Yates, Boy George, Status Quo and George Michael whilst interviews with Nile Rodgers, Lenny Henry, Phil Collins, Lionel Richie, Patti LaBelle, Roger Taylor and Brian May are set against the memories of the Ethiopian politicians at the heart of the relief effort, Dawit Giorgis and Berhane Deressa. These combine with the stories from political heavyweights including President Obasanjo of Nigeria, Condoleezza Rice, George W Bush and Tony Blair. The series offers a gripping account of Live Aid’s impact on music, politics and global awareness over the twenty years between Live Aid in 1985 and Live 8 in 2005.

Emma Hindley, BBC Commissioning Editor, says: "The series takes the audience on an irresistible and entertaining ride through the 40 years since the biggest live concert ever was shown on TV. Featuring exclusive behind the scenes interviews with an array of stars of rock & pop, Live Aid at 40 revels in the music, unravels the politics and explores the legacy of Live Aid."

Also coming to BBC Two in July is Live Aid the Concert (w/t). On a dazzling summer’s day in 1985, the UK came to a standstill to watch a concert on the BBC - 16 hours of music, performed by some of the world’s greatest artists, including David Bowie, Madonna, Mick Jagger, Patti LaBelle, Phil Collins, Queen, Spandau Ballet, Sade, Sting, Status Quo, Tina Turner and U2. This concert was Live Aid, which was brought together by Bob Geldof and Midge Ure, following the success of the Band Aid single Do They Know It’s Christmas?

Approximately two billion people watched the broadcast in more than 100 countries. Now, for the first time since 1985, BBC Two gives viewers a chance to relive over 6.5 hours of extended highlights of the London and Philadelphia concerts, in addition to backstage footage, including interviews with Bono, Brian May, David Bowie, Elvis Costello, Howard Jones, Roger Daltrey, Spandau Ballet, Sting, The Style Council and a transatlantic interview with Phil Collins on Concorde.

Jonathan Rothery, Head of BBC Popular Music TV says: “This summer we’re delighted to be giving viewers a chance to relive one of the biggest concerts in history for the first time on TV since it was originally broadcast on the BBC. By providing over 6.5 hours of footage that was captured on the day Live Aid took place, we want viewers to feel transported back to 1985, and to enjoy all those classic songs that we all still know and love to this day, as they were performed on that stage.”

The Making of Do They Know It’s Christmas, which was broadcast on BBC Four in November 2024, is available for viewers to enjoy on BBC iPlayer.

BBC Radio 2 will be marking the anniversary on Sunday 13 July, exactly 40 years since the concert, as the station broadcasts Live Aid – The Fans Story (12am-1am and then available on BBC Sounds).

This special is introduced by Radio 2’s Paul Gambaccini who sets the scene and recalls his involvement on that seminal day back in 1985, broadcasting backstage for the BBC. Midge Ure and Bob Geldof reflect on the event, and we then hear from some of the big-name performers of the day: Francis Rossi of Status Quo, Dee C. Lee of The Style Council, Howard Jones, Gary Kemp of Spandau Ballet, Rob Halford of Judas Priest, Billy Ocean, Nik Kershaw as well as Iain Parkhouse of the Coldstream Guards.

Plus, Radio 2’s host of Sounds of the 80s Gary Davies, as well as Michelle Visage (who watched from her home in New Jersey) and Michael Ball also share their memories of where they were and how they watched the event. We hear the stories of pop fans Jayne, Laura, Simon and Lucy who travelled from different parts of the UK to be at Wembley on that day, recalling a pre-internet world of holding physical tickets and enjoying the moment, without documenting it for social media.

Packed with fascinating insights from backstage, onstage, in the audience and viewing from home, soundtracked by some of the most iconic performances ever recorded, we are bringing Live Aid back to life 40 years on”.

There articles like this that discuss the problematic side of Live Aid and the messages that it sent. Maybe this idea of white saviours trying to solve famine and poverty, did many of those artists who performed at Live Aid genuinely want to change things? Was it lip service? How genuine was Live Aid in terms of its goals? It raised a lot of money but it is clear that it also changed the nature of fundraising. I want to focus on the more positive side of Live Aid. In 2020, Mark Beaumont wrote for The Independent about Live Aid thirty-five years later. I would advise people to read the whole article as I have sort of mangled it a bit! I know there will be new features around Live Aid closer to its fortieth anniversary on 13th July:  

With a nebula of stars queueing up to perform at two simultaneous stadium shows in London and Philadelphia, Live Aid wasn’t just the greatest gig on Earth, it was the birth of music as a formidable humanitarian and philanthropic force, a defining peak of the Eighties musical pomp and splendour and the culmination of rock’s decades-long expansion to critical mass. It was also a gigantic leap of faith built from Bob Geldof’s determination to hustle, bully and cajole the greatest show he could imagine into reality.

Following the 3 million-selling success of Band Aid’s “Do They Know It’s Christmas?” the previous year, which became the fastest selling UK single ever and raised £8m for Ethiopian famine aid, the perception might well have been that Geldof now possessed a golden Filofax and had the biggest names in rock at his beck and call. In fact, when Boy George suggested organising a star-studded concert after Geldof and assorted Band Aid alumni joined Culture Club for an encore of the single at Wembley Arena in December 1984, it took every ounce of Geldof’s single-minded guile and resolve to pull it off.

“He was a charismatic leader,” says Live Aid’s UK production manager Andrew Zweck today. “He was inspiring, he motivated us. The greatest legacy of Live Aid for me personally, is the example of how Bob Geldof’s leadership demonstrated the power of the individual. How the voice and action of just one person could start a movement that could make a difference.”

Then a lesser-known act, U2’s set proved a breakthrough, even though their closing song “Pride (In The Name Of Love)” had to be cut as Bono, sporting one of the Eighties’ lushest mullets, noticed 15-year-old Kal Khalique being suffocated as the crowd surged towards him (at Bono’s beckoning) and the band elongated “Bad” to 14 minutes while he leapt off the stage to help rescue and dance with her; Khalique later claimed Bono saved her life that day.

Bowie also cut the song “Five Years” from his set in order to screen a video of footage from the famine accompanied by The Cars’ “Drive”, a film so moving that phone donations – which had reached £300 per second when a tired and emotional Geldof had visited the BBC booth to demand viewers empty their pockets – rocketed further. Speaking to The Tube backstage after his performance, Bowie was asked about his plans for the rest of the evening. “I’m going to go home,” he said straight down the camera, “and I’m going to have a really good f***.”

It was Queen’s magical 22-minute set, however, which has come to epitomise Live Aid. Introduced by Mel Smith and Griff Rhys Jones dressed as policemen investigating a noise complaint from Belgium, Mercury jogged onstage for a career-defining performance: the piano intro of “Bohemian Rhapsody” gave way to stadium-wide cult clapping for “Radio Gaga”, “We Are The Champions” turned Wembley into a sea of swaying arms and Mercury bestrode the event like a moustachio’d Colossus with a baton-mike sceptre. “I remember a huge rush of adrenaline as I went on stage and a massive roar from the crowd,” Brian May told The Observer, “and then all of us just pitching in. Looking back, I think we were all a bit over-excited, and I remember coming off and thinking it was very scrappy. But there was a lot of very good energy too. Freddie was our secret weapon. He was able to reach out to everybody in that stadium effortlessly, and I think it was really his night.”

As for Geldof, it was a stressful and highly strung experience. His mood ricocheted throughout the day, aggravated by pain from a sprained back that kept him slightly hunched. By the time he was gathering a stage full of stars for the finale of “Do They Know It’s Christmas?” he was thoroughly exhausted, carried shoulder-high by Townshend at the show’s end towards a much-needed rest.

In Philadelphia, the party raged on. At 1am in a second-floor suite at the Palace Hotel, Keith Richards, Ronnie Wood and Bob Dylan chatted with Jimmy Page and Stephen Stills about their various onstage mishaps. “Fun?” said Dylan of his three-song set with Richards and Wood. “No, we couldn’t hear anything.”

“Would have been better if we’d gotten paid,” Richards joked to Rolling Stone. Indirectly, though, most of them did. As the CD era was dawning, sales of the acts involved with Live Aid soared. Collins, Madonna, U2 and Queen saw their records catapulted back into the charts, and one of the most immediate legacies of the show was its cementing of a top tier of heritage musicians who would hob-nob with Charles and Diana at similar events over the coming years – a rock’n’roll royalty of their own.

IN THIS PHOTO: Crowds at Wembley Stadium/PHOTO CREDIT: Rex

Financially, the success of the event would come into question. Huey Lewis was right to be concerned about how effectively the money raised was being used to help the victims of famine. In the wake of the Band Aid single, relief food was left to rot in Ethiopian docks as the country’s dictatorial leader Mengistu Haile Mariam – who had helped to bring on the famine by napalming farmland – prioritised the unloading of weapons for his four internal conflicts. The $127m raised by Live Aid helped to break the trucking cartel that was stopping relief getting into the country but, according to investigations by Spin in 1986, much of it was funnelled through Mengistu’s government, who used the money to purchase hi-tech weaponry from the Soviet Union and the food to lure his people into a brutal resettlement programme that killed hundreds of thousands. “I’ll shake hands with the devil on my left and on my right to get to the people we are meant to help,” Geldof said in response to warnings from aid group Medicins Sans Frontiers. But both devils were channelling his charity away from the starving.

The beneficial legacy of Live Aid, however, cannot be underestimated. In its wake governments woke up to the swell of public support for humanitarian global relief and began to place it at the heart of foreign policy decisions. “We took an issue that was nowhere on the political agenda,” Geldof told The Guardian, “and, through the lingua franca of the planet – which is not English but rock’n’roll – we were able to address the intellectual absurdity and the moral repulsion of people dying of want in a world of surplus.” The ripple effect of Live Aid, in terms of lives indirectly saved, is incalculable.

“What I’ve seen over the 35 years,” says Zweck today, “is the awakening of the social conscience of the music industry, with artists realising they had a power and they could do good with that power. We saw after that Bono and Sting, Roger Waters, using their voice, their position and their platform to push for causes they believe in. It would change people’s perspective of charity and mobilise public opinion to such an extent that government policies in the developing world and other areas would be altered thereafter. You can look back at Live Aid and see that’s where it started. Governments now listen, and that all started with a pop concert”.

I am going to write another feature about Live Aid at forty. I will end this one with an article that discusses perhaps the standout and most celebrated moment of Live Aid. That is when Queen rocked Wembley! Freddie Mercury getting the crowd united and singing. One of the greatest and most important live moments in music history. Something people still talk about to this day:

Queen’s Live Aid performance

Queen were immediately preceded at Wembley by the comedians Griff Rhys Jones and Mel Smith – who were dressed as policemen and joked about receiving a complaint about the noise “from a woman in Belgium.” They introduced “the next combo” as “Her Majesty… Queen.”

A truly charismatic Mercury, who looked full of confidence, jogged out on to a vast stage whose top was adorned with a banner saying “Feed The World.” Mercury, sporting his trademark mustache and wearing white jeans, a white tank top, and with a studded band around his right bicep, began by sitting at the piano and playing a short, inspired version of “Bohemian Rhapsody.”

“The note heard around the world”

During “Radio Ga Ga” he got up and strutted around the stage, using the microphone and stand as a prop, and getting the fired-up crowd to join in with the chorus. The next few moments were remarkable, as Mercury led the 72,000 spectators in some spine-tingling vocal improvisation, as they sang along to “ay-oh.” His final, wonderful vocal was dubbed “the note heard around the world.”

The singalong fun was followed by a version of “Hammer To Fall,” a song written by May. Mercury, who had strapped on an electric guitar, then addressed the crowd. “This next song is only dedicated to beautiful people here tonight – which means all of you. Thank you for coming along, you are making this a great occasion,” he said, before launching into an energetic, exuberant performance of his own composition, “Crazy Little Thing Called Love.”

After a short version of “We Will Rock You,” the swaying, delirious crowd were treated to a finale of “We Are The Champions.” Mercury was simply mesmerizing. “I’d never seen anything like that in my life and it wasn’t calculated, either… it was the greatest day of our lives,” said May.

“You bastards, you stole the show”

It wasn’t only Queen who realized they had been sensational. Paul Gambaccini, who was part of the BBC broadcasting team at Live Aid, recalled the awe among other superstar musicians watching backstage. “Everybody realized that Queen was stealing the show,” said Gambaccini. These were the very words Elton John uttered when he rushed into Mercury’s trailer after the set. “You bastards, you stole the show,” joked the charismatic star.

“Queen smoked ’em. They just took everybody. They walked away being the greatest band you’d ever seen in your life, and it was unbelievable,” said Dave Grohl of Foo Fighters. “And that’s what made the band so great; that’s why they should be recognized as one of the greatest rock bands of all time, because they could connect with an audience.”

“It was the perfect stage for Freddie: the whole world”

Two months later Queen began work on the album A Kind Of Magic, which sold six million copies and was promoted with a record-breaking world tour.

The choice of album title was apt. Queen provided magic on that summer day in 1985. Their impact was summed up by Geldof. “Queen were absolutely the best band of the day,” the Live Aid organizer said. “They played the best, had the best sound, used their time to the full. They understood the idea exactly, that it was a global jukebox. They just went and smashed one hit after another. It was the perfect stage for Freddie: the whole world”.

On 13th July, Live Aid turns forty. I was only two when it took place, so I can’t remember whether I saw it. It must have been really exciting tuning in and watching the biggest live event ever! A roster of huge artists united for a vital cause. In years since, there have been documentaries about Live Aid, though the BBC’s new one will be fascinating. For those who were there in person on 13th July, 1985 in Philadelphia or London to witness Live Aid were in the presence of…

SOMETHING spectacular!